Our Services
Look, we’ve all been there – you’re faced with a growth target from your boss, or you have to create a strategic plan to prove you’ve got things in hand to blow last year’s numbers. Where do you begin?
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I know how many people approach it. They start with last years numbers and add on enough that it looks like stretch but won't over commit for fear of failure . At GrowThink we approach it differently. What growth is possible in an unconstrained environment is our starting point – aim high, be bold. Because if you don’t your competition likely are. We then use our proprietary tools to prioritise and add realism to that ambitious starting point.
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We don’t have a standard approach as no one customer faces the same challenge. In practice though we can help you achieve growth through the following types of activity:
Market Studies
Detailed market research using Quadrangulationâ„¢ to justify new product development, new market entry or position your strategy.
To facilitate this we have access to many sources of secondary research or can conduct primary research too.
Installed Base Optimisation
Many B2B companies have built up a large installed base of equipment. At GrowThink Solutions we often see this isn't being accessed in an optimal way, i.e. spares and/or service opportunities are being lost on the company's own kit. It's normally a margin rich area so with a little effort can reap rich rewards.
What we can do is help you identify, track and access your installed base better. We can do this within your own CRM framework or with tools we've developed in house. If this is an area you've not looked at before we'd encourage all companies to put some focus on it as it frequently delivers a huge ROI. Read more about this topic at this blog.
Customer Data
GrowThink can source or create customer data lists to help your business grow. We are experienced in providing comprehensive and accurate data across over 30 industry types globally.
As well as data provision we can help you run campaigns from this data such as e-mail/tele-marketing or direct mail. We also offer services such as CRM upload, de-duping and GDPR compliance.